Babies and toddlers on camera here eat chips, burgers, and kebabs, washed down with bottles of fizzy cola, evidence of a junk food habit that has crept down the age ladder into infancy. The film follows three families whose children are already hooked on this diet, sitting with parents as they explain how the habit started and why it persists despite what they know about nutrition. Real experts and mentors step in to work directly with each family, introducing gentle food play alongside more confrontational tactics meant to jolt parents into changing course. The approach varies from household to household, but the goal is the same: wean a small child off processed, salty, sugary food before eating patterns harden into adulthood. Cameras stay close on mealtimes and kitchen confrontations rather than expert commentary alone, watching what actually happens when a toddler is offered vegetables instead of a burger. The film treats this as a public health problem with a very young face, not an isolated parenting failure.