Fox News built its brand on the slogan "fair and balanced," and director Robert Greenwald spends this film testing that claim against the network's own footage. Former producers and bookers describe internal memos setting the day's slant before a single story airs, and one recalls being ordered to cut to a Republican National Committee tribute to Reagan and call it news. A Knowledge Networks poll finds that heavier Fox viewership correlates with more misinformation about current events, particularly around the Iraq war. The film tallies guest lists on the network's flagship show, finding Republicans outnumbering Democrats 83 percent to 17, and plays a montage of Bill O'Reilly cutting off guests mid-sentence. Coverage of Richard Clarke's break with the Bush administration gets contrasted with the network's near-silence on healthcare and the environment. Anchor Jon Du Pre and other insiders describe contract pressure to stay on message. Assembled mostly from the channel's own broadcasts, the case is built to be checked against the tape it comes from.