Annie Leonard, creator of The Story of Stuff, turns her animated explainer style toward the beauty industry, tracing lipstick, baby shampoo, and other personal care products back to the chemicals used to make them. Hand-drawn animation walks through ingredients like parabens, phthalates, and coal tar, showing how they enter the body through skin and end up in blood and breast milk, with references to biomonitoring studies that found industrial chemicals in nearly everyone tested. The film explains how a 1938 US law left cosmetics largely unregulated, letting companies self-police ingredient safety while Europe has banned hundreds of substances still legal in American products. Leonard's narration ties this to the industry's marketing, which sells products as promises of health and beauty while the ingredient labels tell a different story. The short closes on the same note as her other films: consumer choice, corporate disclosure, and calls for stronger chemical regulation. It is a brisk, pointed primer rather than an exhaustive investigation, built for clarity over nuance.