Mars One wants to put humans on Mars permanently, and it plans to fund the trip by turning the selection and training of colonists into a reality television show. Founded in the Netherlands in 2011, the organization has drawn more than 200,000 applicants willing to leave Earth for good, and the film follows the audacious mechanics of that plan alongside the broader shift it represents: space exploration moving from government agencies to private companies chasing profit. The story moves to Spaceport America in the New Mexico desert, a commercial launch facility built to host Virgin Galactic and SpaceX, where the same entrepreneurial logic is already running actual hardware rather than just applications. Interviews and behind-the-scenes footage track how these companies pitch settlement as both a technological project and a business, betting that ambition and spectacle can raise the money NASA no longer has to spend. The film treats the Mars timeline less as science fiction and more as a question of financing, publicity, and who is actually willing to buy a one-way ticket.